11.02.2011 - Vinexpo news selection
UK drinks giant Diageo has entered into a strategic partnership agreement with Hanoi Liquor Joint Stock Company (“Halico”) in Vietnam. In addition, Diageo has agreed to acquire a 23.6% stake in Halico from VinaCapital Vietnam Opportunity Fund Limited, from approximatively €39m.
Halico is the largest domestic branded spirits producer in Vietnam and represents a significant venture by Diageo into the fast-growing Vietnamese branded spirits sector. As Halico’s strategic partner, Diageo will assist Halico in enhancing its capabilities across a range of functions, including innovation, branding supply, distribution and corporate relations. In return, Diageo will become a long-term equity investor in Halico and its main brand, vodka Hanoi. (The IWSR / February 2011)