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Macao’s wine market takes off

11.05.2011 - Vinexpo news selection

According to the latest local customs statistics, in 2010, Macao imported 6 million litres of wine worth €125 million, 30% more than in 2009. This growth is explained by the elimination in 2008 of the 15% customs duty levied hitherto, following Hong Kong’s lead and the increase in tourism driven by Macao’s casino industry.
French wines, which command a 35% market share in terms of value, are mainly purchased by luxury hotels and casinos, which are beginning to build up cellars of fine wines. Portuguese wines, which enjoyed the largest market share for years, have now been relegated to second position with a 26.3% share. (V&S News - 28 April 2011)

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